As Associate Design Manager for Newell Brands, I co-led the design efforts for all internal communications across the organization globally, working closely with the corporate communications team. My primary responsibility was to create visually engaging and effective designs for a range of internal materials, including presentations, newsletters, reports, event design, and digital communications. Additionally, I played a key role in the development of the company's COVID-19 initiative, which was recognized with a PRSA award for excellence in communications.

Key Responsibilities:
Design strategy for internal communications, ensuring all materials were aligned with Newell Brands’ visual identity and corporate messaging. This included collaborating with cross-functional teams to develop communication tools and resources that engaged employees worldwide. I also led the design of Newell’s COVID-19 response materials, including internal messaging, health and safety updates, and employee resources, which played a crucial role in maintaining company morale and communication during the pandemic.

Challenges:
One of the main challenges was delivering high-quality design work at a global scale, ensuring that materials were culturally relevant and accessible to diverse audiences within the organization. Additionally, creating clear and empathetic communication during the COVID-19 crisis required balancing informative content with compassionate messaging, while meeting tight deadlines.

Outcome:
The internal communications materials helped foster a sense of unity and clarity across the global workforce, keeping employees informed and engaged during a time of uncertainty. The COVID-19 initiative was recognized with a PRSA award for its outstanding approach to internal communication and employee support, further validating the impact of our design work.

Takeaway:
This experience highlighted my ability to manage large-scale design projects while maintaining attention to detail and ensuring the messaging resonated across diverse teams. It also reinforced the power of design in fostering strong internal communication, especially in crisis situations, and the value of creating content that engages and supports employees at every level of the organization.